________ refers to the means by which firms attempt to inform, persuade, and remind consumers—directly or indirectly—about the products and brands they sell

A) Human resource development
B) Marketing communications
C) Financial management
D) Operations management
E) Planning


B

Business

You might also like to view...

A printer that cost $600 and has been owned for 2 years is traded in for a new one. Depreciation in the amount of $120 had been taken each year. The new printer has a fair market value of $1,250 . A trade-in allowance of $400 is granted, and the balance is paid in cash. The transaction to enter the exchanges of these two assets would result in the recognition of

a. a gain of $40. b. a loss of $40. c. a gain of $200. d. neither a gain nor a loss.

Business

Avalon Industries buys equipment for $24,000, expects to use it for ten years, and then sell it for $3,000. Using the straight-line method, the company should report annual depreciation for the equipment of:

A. $4,800. B. $4,200. C. $2,100. D. $2,400.

Business

Involvement is the amount of time and effort a buyer invests in the search, evaluation, and decision processes of consumer behavior

Indicate whether the statement is true or false a. True b. False

Business

What processes and manages algorithms across many machines in a computing environment?

A. Distributed computing B. Analysis paralysis C. Advanced analytics D. Data artist

Business