The aim of customer relationship management is to create not just customer satisfaction, but customer delight as well. Explain
What will be an ideal response?
Customer satisfaction cannot be taken for granted. Since brand loyalty is dependent upon strong customer satisfaction, companies strive to retain, satisfy, and even delight current customers. Firms create customer delight by promising only what they can deliver and then delivering more than what they promise. They also create emotional relationships with key customers. Delighted customers make repeated purchases and become customers for life. More importantly, they also essentially become an unpaid sales force for the firm as "customer evangelists" who tell other potential customers about their positive experiences with a product.
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Jake takes a long time making decisions. This is a good thing for his company Heinrich & Barnard LLC. They rely on Jake to make sure that they are following their mission statement and are within their legal rights. He makes sure that he has all information to assess the potential level of uncertainty. Jake would be considered a
a. Low proactive personality b. High self-monitor c. Low risk-taker d. Type B orientation
Francis Jeffers purchased a cashier's check in the amount of $5,000 from Northern Star Bank. The check was made payable to Kyle Naughton and was delivered to him
Twelve months later, the Northern Star Bank branch manager informed Jeffers that the cashier's check was still outstanding. Jeffers subsequently signed a form requesting that payment be stopped and a replacement check be issued. Northern Star Bank issued a replacement check to Jeffers. Eight months later, Naughton deposited the original cashier's check in his bank, which was paid by Northern Star Bank. Northern Star Bank requested that Jeffers repay the bank $5,000. When he refused, Northern Star Bank sued Jeffers to recover this amount and the court awarded Northern Star Bank damages amounting to $5,500. In which of the following circumstances, if true, would the court have ruled in Jeffers' favor? A) Jeffers cashed the replacement check before Naughton had presented the original check at his bank. B) Jeffers paid Naughton the $5,000 in cash after obtaining the replacement check from Northern Star Bank. C) Jeffers indemnified Northern Star Bank for potential damages arising from the issue of the replacement check. D) Jeffers renewed the stop-payment order on the original check at the end of six months.
Identify the nouns in the sentence. The panel told the audience about the Great Barrier Reef
In an unsolicited report
A) other people besides the writer have noticed the problem. B) the problem may need more explanation. C) the recommendation section appears early in the report. D) persuasion is not a concern of the writer.