Before beginning any social media strategy, it is necessary to identify the: 

A. pricing structure.
B. market mix.
C. target market.
D. marketing strategy and action plan.


Answer: C

Business

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Wean Corporation's budgeted balance sheet for the coming year shows total assets of $5,000,000 and total liabilities of $2,000,000 . Common stock and retained earnings make up the entire stockholders' equity section of the balance sheet. Common stock remains at its beginning balance of $1,500,000 . The projected net income for the year is $366,000 . The company pays no cash dividends. What is the

balance of retained earnings at the beginning of the budget period? a. $1,034,000 b. $1,134,000 c. $1,866,000 d. $1,500,000

Business

Checks are the most common form of negotiable instruments used in the United States

Indicate whether the statement is true or false

Business

In order for survey research to be credible, the selected sample must be representative of the population

Indicate whether the statement is true or false

Business

Sierra Semiconductors produces 100,000 high-tech computer chips per month. Each chip uses a component that Sierra makes in-house. The variable costs to make the component are $1.30 per unit, and the fixed costs are $1,100,000 per month. The company has been approached by a foreign producer who can supply the component, within acceptable quality standards, for $1.20 each. If the company chooses to outsource, fixed costs can be reduced by 40%. There are no other uses for the facilities currently employed in making the component. What would be the effect on operating income, if the company decides to outsource?

A) There would be no effect on operating income. B) Operating income would increase by $450,000. C) Operating income would increase by $120,000. D) Operating income would decrease by $10,000.

Business