Avon has donated millions toward breast cancer research. One hundred percent of net profits One from the sale of a bag designed by Marimekko exclusively for the Avon Breast Cancer Crusade were donated to the crusade. This is an example of
A. green marketing.
B. cause marketing.
C. philanthropic marketing.
D. the marketing concept.
E. corporate altruism.
Answer: B
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Which of the following is false regarding the payroll process?
a. it supports the repetitive work routines of the payroll department b. because payroll is a key competency, it typically does not make sense to outsource this process c. it maintains data for payroll taxes and fringe benefits d. moving from bi-weekly to monthly payroll can reduce costs by 30 to 50 percent
The ________ toys are on the floor
A) children's B) childrens' C) childrens D) children
Value-oriented marketers constantly measure
A. perceived customer benefits against the costs of their offerings. B. the desire to achieve against the need for a stable source of supply. C. promotional effectiveness against ethical advertising standards. D. the goal of efficiency against the price charged by competitors. E. the problem of price maximization against cost-efficiency.
A principal who does not approve of the terms of a contract concluded with an agent, is
free to adjust the terms as he or she sees fit. Indicate whether the statement is true or false