While watching a scary movie, Melissa hears the suspenseful music intensifying. She knows this means that something bad is going to happen soon. Melissa is engaging in:

a. filtering messages
b. meaning matching
c. meaning construction
d. memorized perception


b. meaning matching

Communication & Mass Media

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The going rate for a typical "bread and butter" business-type speaker is

A) $500. B) $5,000 to $10,000. C) $15,000 to $20,000. D) $30,000 to $40,000. E) $50,000.

Communication & Mass Media

Staying within the subject area of the proposition is the advocate's responsibility for

doing what? (a) Assuming the burden of proof. (b) Developing a topical prima facie case. (c) Arguing inherency. (d) All of the above

Communication & Mass Media

The superintendent of schools is asked to give a speech of introduction at an education seminar. One thing she should do is to

a. avoid trying to promote the speaker's credibility. b. talk in a very casual and informal manner. c. cover the substance of the topic the speaker will discuss. d. connect the speaker, the topic, and the audience.

Communication & Mass Media

Relying on standard journalistic approaches to fact gathering for newsletters works fine

Indicate whether the statement is true or false

Communication & Mass Media