Nathan's audience consists of young fathers and college students. Nathan has identified the __________ associated with his audience.

A. beliefs
B. platitudes
C. roles
D. values


Answer: C

Communication & Mass Media

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When Rachel is listening to the local candidates for city council speak she notices how one candidate looks especially professional and is impressed by how articulate he is when he speaks. She is most likely:

a. experiencing a low level of elaboration b. using the central route to persuasion c. experiencing a high level of elaboration d. engaged in non-issue-relevant thinking

Communication & Mass Media

Explain the connection between the ancient Greek philosophies of Aristotle and the construction of genre

What will be an ideal response?

Communication & Mass Media

Every message we hear includes several layers of interpretation

Indicate whether the statement is true or false.

Communication & Mass Media

Listening begins with _____ messages the speaker sends

A) responding to B) evaluating C) understanding D) receiving

Communication & Mass Media