Ethan, an employee in a corporate company, is asked to do a systematic evaluation of the company's adherence to its social and ethical standards. In this case, Ethan should first:
A. compare the ethical and social philosophies of his company to those of other companies.
B. assess the firm's ability to invest in social responsibility activities in terms of time and money.
C. establish the ethics and social responsibility goals that the company seeks to achieve.
D. quantify the involvement of the firm in corporate philanthropy and social responsibility activities.
Answer: C
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