How can corporations ensure that sufficient steps have been taken to create a CR strategy that can be incorporated throughout the organization in a meaningful way?

What will be an ideal response?


One way is to introduce a central CR function, with a senior manager given the role of chief sustainability officer (CSO), or a similar title, put in charge of implementing the CR program. Additionally, the firm should identify an external measurement standard that it can use, under the guidance of the top CR manager, to develop a code of conduct and a basis for benchmarking the firm’s CR performance. While installing a top manager such as a CSO to oversee the CR program is a necessary part of the process, it is insufficient without buy-in at other levels of the organization. For this reason, educating employees about CR concepts is crucial as they relate to the firm’s business practices and stakeholders. Across all levels of the company, employees must understand the vision, core values, and code of conduct associated with the CR initiative.

Business

You might also like to view...

Leasehold improvements are not subject to any form of cost allocation

Indicate whether the statement is true or false

Business

On a balanced scorecard, which of the following would be most appropriate to measure financial performance?

a. Market share b. Customer retention c. Percentage of sales from new products d. Investment in intellectual capital

Business

A contract requires an offer and an acceptance

Indicate whether the statement is true or false

Business

In INS v. Chadha, the U.S. Supreme Court invalidated the _____ veto, a mechanism used by Congress to invalidate agency action

Fill in the blanks with correct word

Business