When Beef Products Inc. got slammed on Twitter for its "pink slime," the incident demonstrated the need for

A) a highly paid advertising agency
B) a social media crisis plan
C) a spokesperson to talk to ABC news
D) A and C
E) B and C


Answer: B

Communication & Mass Media

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When delivering an impromptu speech, use all of the following guidelines except: a. introduce your main points as you would in a speech you had prepared in advance

b. support your main points but skip the subpoints and sub-subpoints. c. quickly but calmly decide on the main points you want to make. d. summarize your main points in a brief conclusion.

Communication & Mass Media

What is the difference between an intranet and an extranet?

What will be an ideal response?

Communication & Mass Media

The purpose (s) of the healing rituals for historical trauma at the community layer is (are):

a. Helping members facilitate mourning b. Helping members tolerate effects that accompany the trauma c. Validating and normalizing the traumatic responses d. Only a and b e. All of the above

Communication & Mass Media

What is the role of the audience in presentations that occur in the educational context?

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media