Traditional selling principles stressed that the "we versus they" and the "win-win" were similar concepts for negotiating sales resistance
Indicate whether the statement is true or false
FALSE
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A contingent liability is a liability that may materialize in the future because of something that happened in the past
Indicate whether the statement is true or false
Strategic planning in retailing _____
a. can be practiced by both small and large retailers b. requires computer-based marketing research and accounting systems to be successfully implemented c. should focus on short-run profits d. requires a high risk-taking philosophy to succeed
An advantage of using home-country citizens abroad is that
A. they have expertise in the host-country culture. B. host-country governments encourage their use. C. they have lower-cost salaries and benefits than HCNs or TCNs. D. they expand their experience, enhancing their potential for promotion at home.
________ is the process by which enterprising individuals initiate, manage, and assume the risks and rewards associated with a business.
A. A partnership B. An incubator C. A start-up D. Joint venture E. Entrepreneurship