Identify the primary industry agencies that assist in regulating the marketing and advertising industry, and explain the primary function of each
What will be an ideal response?
The Council of Better Business Bureaus collects complaints about businesses and will provide a carefully written summary of the complaints to anyone wanting to know about the business. The CBBB has three agencies that help regulate the advertising industry.
1. National Advertising Division (NAD) collects information about a complaint to determine whether the advertiser's claim is substantiated or not.
2. Appeals from the NAD are referred to the Advertising Self-Regulatory Council (ASRC)which is made up of advertising professionals and civic individuals. Rulings of the ASRC are similar to the consent order by the FTC, but with no legal power.
3. The Children's Advertising Review Unit (CARU) is responsible for monitoring all advertising in all media that is directed to children under 12.
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What are the benefits and risks associated with combining overall cost leadership and differentiation strategies?
What will be an ideal response?
Zeilinger Products, Inc., has a Screen Division that manufactures and sells a number of products, including a standard screen that could be used by another division in the company, the Home Security Division, in one of its products. Data concerning that screen appear below: Capacity in units 40,000Selling price to outside customers$65Variable cost per unit$28Fixed cost per unit (based on capacity)$26?The Home Security Division is currently purchasing 8,000 of these screens per year from an overseas supplier at a cost of $58 per screen.?Assume that the Valve Division is selling all of the valves it can produce to outside customers. From the standpoint of the Valve Division, what is the lost contribution margin if the valves are transferred internally rather than sold to outside
customers? A. $88,000 B. $392,000 C. $296,000 D. $1,480,000
Delongis Corporation, a merchandising company, reported the following results for June: Number of units sold 1,200unitsSelling price per unit$221per unitUnit cost of goods sold$97per unitVariable selling expense per unit$12per unitTotal fixed selling expense$7,300 Variable administrative expense per unit$8per unitTotal fixed administrative expense$15,300 Cost of goods sold is a variable cost in this company.The gross margin for June is:
A. $124,800 B. $102,200 C. $148,800 D. $242,600
During 2017, Mark's employer withheld $2,000 from his wages for state income tax. Mark claimed the $2,000 as an itemized deduction on his 2017 federal income tax return. His total itemized deductions for 2017 were $9,000 (the 2017 standard deduction was $6,350). Mark's taxable income for 2017 was a negative $20,000 due to substantial business losses. Mark received the $2,000 as a refund from the
state during 2018. What amount must Mark include in income in 2018? A) $0 B) $1,000 C) $2,000 D) $6,000