Frito-Lay is currently conducting market segmentation studies. For several segments, they have completed competitive assessments and cost estimates. The next major step they must take is to
A. determine which segmentation variables to use.
B. develop market segment profiles.
C. identify the appropriate targeting strategy.
D. select specific target markets.
E. develop sales forecasts.
Answer: D
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Listeners experience which of the following bene?ts?
A) improved self-con?dence B) fewer misunderstandings C) increased productivity D) all of the above
Answer the following statements true (T) or false (F)
1. If the bank reconciliation includes a bank service charge, a journal entry is required, which debits Bank Expense and credits Cash. 2. If the bank reconciliation includes a deposit in transit, a journal entry is required that includes a debit to cash. 3. Journal entries are required if the bank reconciliation includes outstanding checks. 4.Journal entries are required if the bank reconciliation includes a book error.
According to equity theory, which factor is not considered in determining whether an employee is being treated fairly?
a. the ratio of the effort she puts into the reward she gets b. how much she earns compared to others doing the same job c. the favoritism displayed by her supervisor to a coworker d. whether and employee has enough self-efficacy
Able Co budgeted production of 5,000 bracelets and 7,500 necklaces for January. Each bracelet requires 5 minutes of labor, and each necklace requires 6 minutes of labor. If labor costs are $15 per hour, the direct labor cost budget for January is ________
a. $18,750 b. $17,500 c. $15,625 d. $16,875