One advantage of explicitly stating the conclusion of a persuasive message is:
a. it decreases message receivers’ elaboration
b. it increases perceptions of the speakers’ trustworthiness
c. it reduces the likelihood of assimilation and contrast effects
d. it provides a logical conclusion to the argument
c. it reduces the likelihood of assimilation and contrast effects
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If a listener mentally asks, “Does the speaker reveal the sources of the information?” he/she is assessing the __________________ of the speech.
a. structure b. delivery c. credibility d. content
Critical cultural theorists argue that elites use their power over the media to maintain a culture that is beneficial to them and detrimental to most others. Do you agree or disagree with them? How do you account for the fact that the vast majority of people seem content with the current structure and operation of our media system? Defend your answer.
What will be an ideal response?
A speech that is given after a significant win in sports or politics is
a. a speech of victory b. a speech of dedication c. a speech of introduction d. an acceptance speech
Marissa travels to Israel as part of her study abroad program. Because she knows little about the culture and the language, she feels unsure and not certain of what to do. It is important for Marissa to remember that such ________ is common when people interact cross-culturally.
A. ambiguity B. adaptation C. ethnocentrism D. tolerance