The superior temporal gyrus is the location for the ______.
A. Broca's area
B. primary auditory cortex
C. vestibular system
D. Wernicke's area
Answer: B
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The statement, "A pleasant fragrance increases ratings of job applicants because the scent creates a positive emotional state in the interviewer" is an example of a:
a. Law b. Description of behavior. c. Prediction of behavior. d. Theory of behavior.
Identifying truth even in opposing viewpoints, and questioning the commonly accepted view of a community problem, involves what Rappaport termed ____
a. Fair Play b. the environmental focus of progressive times c. either/or reasoning d. divergent reasoning
Joseph Goebbels, Hitler's propaganda minister, used a technique he called "The Big Lie." He knew that people begin to believe that a statement is true simply because it has been repeated a number of times. The formal name for this technique is ________
a. the validity effect. b. groupthink. c. diffusion of responsibility. d. symbolic racism.
Which of the following are the two types of explicit memories that are discussed in your book chapter?
a. iconic and echoic memories b. semantic and episodic memories c. eidetic and photographic memories d. procedural and declarative memories