Grace knew her speech-backward and forward. She rehearsed it over and over again, timing it to make sure she didn't run over the time limit. When she actually delivered the speech, she found herself much less nervous and much more confident than she expected to be. Which guideline for developing confidence applies here?

A. Recreate the speech environment when you rehearse.
B. Be prepared.
C. Focus on your audience.
D. Act calm to feel calm.


Answer: B

Communication & Mass Media

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While promoting a new line of kayaks, a company decided to be traditional. It distributed folders to journalists, which contained printed materials such as news releases, fact sheets regarding the kayaks and the company, brochures, etc

What are these folders called? a. Media kits b. Infographics c. Media alerts d. Fact sheets

Communication & Mass Media

When speaking to a culturally diverse audience, it is best to use supporting material that

A) includes a variety of types. B) is based on opinions from authoritative figures. C) emphasizes illustrations and narratives. D) is based entirely on objective data. E) is primarily personal experience.

Communication & Mass Media

When a topic is so controversial that it raises doubts about the validity of the speaker’s proposition, the speaker should

a. develop rebuttal arguments b. choose another topic c. eliminate the highly controversial portion of the speech d. make no alteration in the speech

Communication & Mass Media

The three guidelines presented in your textbook for ethical listening are:

What will be an ideal response?

Communication & Mass Media