Marketing ethics are rules for evaluating marketing decisions and actions based on marketers' duties and obligations to ________

A) coworkers
B) shareholders
C) society
D) government
E) the economy


C

Business

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Belton, Inc. had the following transactions in 2018, its first year of operations:

• Issued 33,000 shares of common stock. Stock has par value of $1.00 per share and was issued at $24.00 per share. • Earned net income of $73,000. • Paid no dividends. At the end of 2018, what is the total amount of paid-in capital? A) $33,000 B) $865,000 C) $792,000 D) $73,000

Business

Which of the following is considered an objective?

A. to hire the best people B. to increase revenue by 15 to 20 percent in each of the next five years C. to practice responsible financial management D. to deliver the best customer service E. to minimize waste

Business

A(n) ________ is a promissory note issued by a bank in which the bank promises to repay money it has received, plus interest, at a certain time

A. letter of credit B. certificate of deposit C. option contract D. allonge

Business

Dell established its company primarily with direct telephone-and Internet-based sales. In terms of Dell's global expansion strategy, which of the following statements is most accurate?

A. Dell maintains the exact same U.S. strategies that brought it this far because it sees no reason to mess with success. B. Dell distributes its products through individual sales associates who reach out to customers with a first-hand experience at their doorsteps. C. Dell partners with each country's largest department stores and sells its computers in the small appliance department. D. Dell issues its own credit card through multinational banks, making it possible for customers who would not normally qualify for credit to do so. E. Dell sells its computers via word of mouth, which is the most powerful method for consumer electronics.

Business