Physical movements that are symbols with specific meanings assigned by custom are called

a. conventional gestures.
b. descriptive gestures.
c. indicators.
d. affect displays.


a. conventional gestures.

Communication & Mass Media

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The systematic outline of where ads will be placed to reach the right target audiences is called the

A) advertisement. B) reproduction. C) media plan. D) placement key.

Communication & Mass Media

If you discover that inaccurate information has been disseminated, you have a responsibility to correct it immediately, based on which of the following PRSA code provisions?

A) competition B) safeguarding confidences C) conflicts of interest D) disclosure of information E) none of the above

Communication & Mass Media

PBS now follows a centralized programming decision-making model, similar to commercial networks.?

a. True b. False

Communication & Mass Media

Poor personal appearance was found to be the #1 negative factor which may lead to rejection in an employment interview

Indicate whether this statement is true or false.

Communication & Mass Media