Which of the following is true about latent markets?
A) An organization's initial success is based on its competitiveness.
B) A product has zero demand before it is offered.
C) A product's demand emerges with a particular political trend.
D) A product's demand remains incipient in a latent market.
B
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To calculate break-even volume, operating income in the formula is ________
A) multiplied by 100 B) equal to zero C) equal to industry operating income D) equal to variable costs E) equal to fixed costs
Generation Y members are often turned off by overt branding practices and "hard sell." List and provide examples for the different approaches tried by the marketers to reach and persuade them
What will be an ideal response?
Which statement is not part of the definition of leadership?
a. Process of providing general direction b. Connect and collaborate with people c. Influence of individuals or groups d. Successful attainment of goals
An attorney receives a check from the defendant in settlement of a lawsuit brought by his client, the plaintiff. Even if the check is made out in the name of the attorney, it will belong to the client as a:
a. resulting trust. b. constructive trust. c. totten trust. d. spendthrift trust.