________ occurs when the salesperson brings company resource people to discuss a major problem or opportunity.

A. Educational selling
B. Conference selling
C. Need-satisfaction selling
D. Seminar selling
E. SWOT selling


Answer: B

Business

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________ are confidential information or knowledge that has commercial value

A) Copyrights B) Trade secrets C) Trademarks D) Patents

Business

A company was the victim of several frauds that totaled approximately $10 million in one year. With a profit margin of 10 percent, and assuming that the company's product sold for $1,000 per unit, how many additional units must the company sell to compensate for the fraud losses?

a. 1 million b. 100 million c. 100,000 d. 10,000

Business

Order fulfillment lead time is the average time it takes ______.

A. from the submission of a customer’s purchase order till the company delivers the order B. from the time the customer’s order is shipped till the customer receives the order C. from the time production of a customer’s order starts till the production is completed D. for a customer’s order to be packaged for shipping

Business

Reasons for writing long, formal reports include when large numbers of people are affected and when large sums of money are involved

Indicate whether this statement is true or false.

Business