Which of the follow legal safeguards for data deals with the secure storage and processing of credit card data?
A. Payment Card Industry Data Security Standard (DCI DSS)
B. The Gramm-Leach-Bliley (GLB) Act
C. Key Escrow
D. Privacy Principles
E. Health Insurance Portability and Accountability Act (HIPAA)
Answer: A
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When a company develops a new brand in the same category in which the firm already has a branded product, it is a:
A) brand extension B) private brand C) flanker brand D) complementary brand
Assume that on October 1, a note which has a face value of $2,000, bears interest at 6 percent for 90 days, received from a customer as an extension of his past-due account is honored on its due date. The entry that would be made to record the receipt on due date is:
A) Notes Receivable 2,000Cash 2,000 B) Accounts Receivable 2,000Interest Revenue 30Cash 2,030 C) Accounts Receivable 2,030 Notes Receivable 2,030 D) Cash 2,030Interest Revenue 30Notes Receivable 2,000
Many B2B marketers can take advantage of the ________ of business customers, focusing their sale efforts and perhaps even locating their distribution centers in a single region
A) geographic concentration B) mass media consumption C) multiple requirements D) fluctuating demand E) organizational changes
What are some elements of wellness programs?
What will be an ideal response?