Why are managers more likely to achieve their objectives in both the short term and the long term when they utilize a tool such as the balanced scorecard?
Managers are more likely to achieve their objectives in both the short term and the long term when they utilize a tool such as the balanced scorecard because they are balancing the needs of all stakeholders. Stakeholders include investors (i.e., financial), employees (i.e., learning and growth), internal business processes, and customers.
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