Which of the following wire services does NOT guarantee use of your materials?

A) Internet Wire
B) The Associated Press
C) Business Wire
D) PR Newswire


B

Business

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In a linear programming model, the decision maker always seeks to minimize the objective function

a. True b. False

Business

Use this information for questions that refer to the Yummy Ice Cream case. Kelly Stich, marketing manager for Yummy Ice Cream Products, is thinking about some of her products and her promotion plans for the coming year. Yummy Ice Cream Products is introducing a new ice cream treat called Planet Savers. This treat uses ice cream produced with environmentally friendly processes that save energy and protect the ozone. Yummy plans to send articles to magazines, local newspapers, and environmental groups that explain the environmentally safer treat. The product also has a unique texture and different flavor.Stich wants to use counter cards and in-store signs to let people know about Cherry Walrus, the company's new flavor. She is also developing sales training materials that will teach ice

cream scoopers in Yummy's ice cream stores to promote the product. Right after Cherry Walrus is introduced, each store will also hand out coupons that are good for one day only.Yummy Mondaes is a product that has been around for 25 years. It is Yummy's take on the classic ice cream sundae, but white-brownie and coffee-flavored crumbles are added to make it extra special. The company sells this product in one-quart and two-quart containers through major grocery store chains. It relies on personal selling and price discounts to retailers to move more of the product. The company does very little consumer promotion for this product.Yummy Fudge-on-a-Stick is a new product of fudge-flavored ice cream on a stick. Yummy plans to sell it through retail grocery stores and is launching an aggressive advertising program that will use television, radio, newspaper, magazines, and the Internet. Most of its promotion will be directed at consumers.Two years ago, the company introduced Yummy Fruit-on-a-Stick, an all-natural frozen fruit product on a stick. The product category has been popular, continues to grow, and is in the market growth stage of the product life cycle. Which of the following illustrates communication noise? A. A radio ad for Planet Savers is recorded at a higher volume than the music. B. A TV ad for Yummy Fudge-on-a-Stick features a large group of children singing and eating Yummy ice cream C. A consumer waiting in line for an ice cream cone can't see the sign promoting Cherry Walrus because the store is so crowded. D. A consumer who thinks that environmentally friendly ice cream is a stupid idea decides to try the new Planet Savers flavor anyway. E. All of these examples illustrate noise.

Business

Suppose Yates Inc., a U.S. exporter, sold a consignment of antique American muscle-cars to a Japanese customer at a price of 143.5 million yen, when the exchange rate was 140 yen per dollar. In order to close the sale, Yates agreed to make the bill payable in yen, thus agreeing to take some exchange rate risk for the transaction. The terms were net 6 months. If the yen fell against the dollar such that one dollar would buy 154.4 yen when the invoice was paid, what dollar amount would Yates actually receive after it exchanged yen for U.S. dollars?

A. $1,075,958 B. $1,025,000 C. $1,000,000 D. $975,610 E. $929,404

Business

The following data pertain to Turk Company's operations last year:   Sales$900,000Net operating income$36,000Contribution margin$150,000Average operating assets$180,000Stockholders' equity$100,000Plant, property, & equipment$120,000?Turk's return on investment for the year was:

A. 15% B. 36% C. 20% D. 4%

Business