Identify the independent variable:

What will be an ideal response?


The independent variable (the causal variable), communication apprehension is implied to lead to low relational satisfaction in friendships. See page74 for an example of independent and dependent variables.

Communication & Mass Media

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The approach to media influence that claims media tell us what is important is called: a. None of these choices

b. Selective perception c. Hypodermic theory d. Immersive advertising e. Agenda setting

Communication & Mass Media

The study of kinesics in nonverbal communication would include ______.

a. observing vocal variety in a conversation b. observing numbers of “ums” and “you knows” in a conversation c. observing how people claim space and territory d. observing how people stand or gesture

Communication & Mass Media

When Terry hears a fire alarm, she knows from the drills that she has been through for the last 15 years that she should calmly exit the building using the stairs. Terry has a mental model of how to respond based on

a. selective attention. b. stereotyping. c. cognitive representation. d. prototype.

Communication & Mass Media

Using the "Tips for Planning Your Presentation" discussed in chapter 2, describe one suggestion that has the potential to help you the most with your first speech. To answer this question, you should attempt to identify some areas of growth that you have as a speaker and then analyze how one of the tips could help you improve in that area. 

What will be an ideal response?

Communication & Mass Media