You have written a new release that details the results of your client’s groundbreaking deal with a major sports franchise. To ensure it is delivered to the right hands, who is the appropriate source to send it to at the major media?

a. editor
b. gatekeeper
c. publisher
d. beat reporter


b. gatekeeper

Communication & Mass Media

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The text advises that it is not possible for a motorcycle to collide with a building. Explain why not, and expound on how these kinds of mistakes in writing make you look unprofessional.

What will be an ideal response?

Communication & Mass Media

In 1964, the Supreme Court ruled that before a public official can recover damages for slander, he or she must

A) prove that the slanderous statement was made with actual malice. B) agree to a lie detector test that proves his or her intentions are honest. C) prove that the slander presents a clear and present danger. D) sign a contract waiving his or her right to free speech.

Communication & Mass Media

Gestures that indicate when you want to interact with others are called regulators

Indicate whether the statement is true or false.

Communication & Mass Media

Someone experiencing public speaking anxiety might increase his or her use of filler words, such as "um" and "uh." In these cases, which of the following is being affected by anxiety?

A. mouth and throat B. memory C. verbal behavior D. voice

Communication & Mass Media