A(n) ________ is the business term for the population of customers for a business owner's products or services.

A. industry
B. SIC
C. strategy
D. market


Answer: D

Business

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a. True b. False Indicate whether the statement is true or false

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A recent trend in advertising is to involve media companies at an earlier stage in the campaign design process

Indicate whether the statement is true or false

Business

___________ refers to a nation's ability to produce more of a good or service than another country for the same or lower cost of inputs.

Fill in the blank(s) with the appropriate word(s).

Business

When airlines created frequent-flyer programs, they were among the first retailers to embrace

A. convenience segmentation. B. education segmentation. C. lifestyle segmentation. D. geographic segmentation. E. loyalty segmentation.

Business