What element of the marketing plan helps firms understand where they are currently and how best to move forward?
A. the executive summary
B. the situation analysis
C. the controls
D. the financials
E. the marketing strategy
Answer: B
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A quick ratio of 1.5 to 1 indicates that quick assets are more than adequate to meet current obligations
a. True b. False Indicate whether the statement is true or false
Under the UCC, if a purported acceptance to an offer contains additional terms:
A) It is treated as a counteroffer, but it does not reject the original offer. B) If neither party is a merchant, there is no contract. C) If both parties are merchants, there is a contract and the additional terms may or may not become part of the contract. D) It is treated as a rejection and counteroffer.
The primary document needed to incorporate a business is the articles of incorporation
a. True b. False Indicate whether the statement is true or false
A pencil supplier just introduced quantity discounts. The price schedule follows
Order Quantity Price per Unit 000 - 199 $4.00 200 - 399 $3.75 400 and more $3.50 XYZ store's annual demand remains at 350 units and ordering cost at $2 per order. If annual holding cost is 30 percent of the pencils' per-unit price, what order quantity should XYZ select to minimize all costs? A) fewer than or equal to 150 units B) greater than 150 units but fewer than or equal to 199 units C) greater than 199 units but fewer than or equal to 399 units D) greater than 399 units