In which step of Monroe's motivated sequence does the speaker analyze deficiencies and relate them to individual desires?
a. the attention step
b. the need step
c. the visualization step
d. the action step
b. the need step
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Communication is described as a transactive process in which
a. the sender of a message responds to messages. b. the receiver of a message responds to messages. c. both sender and receiver simultaneously respond to messages. d. both sender and receiver simultaneously express and respond to messages.
Failure to adhere to the 30-degree rule can cause editing to feel ________
A) continuous B) fragmented C) dramatically weighted D) like the tempo is too slow
When nonverbal communication is used to regulate verbal dialogue, it complements the verbal message by adding to its meaning.
a. true b. false
A television program's share is more important than its rating in the consideration of its success in its time slot.
Answer the following statement true (T) or false (F)