How are organizational structure and culture important to selling?
What will be an ideal response?
The organizational structure and management provide the necessary support for the salespeople and buyers in a partnering relationship. All employees in a firm need to accept the salesperson's and buyer's roles in developing a partnership. Partnerships created at headquarters should be recognized and treated as such by local offices, and vice versa. Without the support of the respective companies, a partnership is destined to fail. The issue isn't just creating a culture among salespeople, however. The entire firm must have an orientation to building partnerships.
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Rivalry among firms refers to all the actions taken by firms in the industry to improve their position and gain advantage over each other
Indicate whether the statement is true or false
Dan was recently fired from his job after it was found out that he borrowed heavily from another coworker on his business proposal (without giving proper credit). Dan crossed the ethical boundary of
a. copying. b. plagiarism. c. stealing. d. none of the above
Which of the following statements describes the benefits of a pull strategy?
A. It forecasts the competitor's demand. B. It decreases inventory turnover. C. It allows more efficient production and distribution scheduling to increase costs. D. There is less likelihood of being overstocked or out of stock at each store. E. It does not require advanced systems for implementation.
The last step in a master budget is to prepare a
a. cost of goods manufactured budget. b. budgeted balance sheet. c. cash budget. d. sales budget.