During Eisenhower's presidency, who stated, "What is good for General Motors is good for the nation"?

A. Charles Wilson
B. Andrew Carnegie
C. Henry Ford
D. Franklin Roosevelt


Answer: A

Business

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Product-line analysis provides information for two key decision areas?product-line length and ________

A) product-class composition B) product-mix pricing C) product pricing D) popular pricing E) product need family

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A bank that helps a company finance transactions is both a financial intermediary and a financial public

Indicate whether the statement is true or false

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Berman Electronics, a chain of appliance stores in North America, caters to a wide range of customers. It has a marketing organization in which different operational specialists head different marketing activities

Berman Electronics is a(n) ________. A) customer management organization B) niche marketer C) early adopter D) functional organization E) laggard

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A breach of media ethics usually has little impact on the reputation of the medium or the journalist involved in the incident

Indicate whether the statement is true or false

Business