________ helps the viewers to follow the story rationally

a) Clarity
b) Story writing
c) Video editing
d) Accuracy


ANS: a

Communication & Mass Media

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These are best viewed as an opportunity to interact with an audience and listen to

their concerns, clarify and build on earlier remarks you have made during a presentation, and continue to establish rapport with listeners. A) Question-and-answer sessions B) Impromptu speeches C) Practice sessions D) Extemporaneous speeches

Communication & Mass Media

The stereotyping error called the outgroup homogeneity effect occurs when

A) a particular group is defined as having prejudiced attitudes. B) all members of a particular group are regarded as much more similar to each other than they actually are. C) the degree of error and exaggeration differs for positive and negative attributes. D) generalizations about the group are wrong.

Communication & Mass Media

When the President of the United States delivers his State of the Union address, what mode of delivery is he most likely using?

A. Impromptu B. Manuscript C. Memorized D. Extemporaneous

Communication & Mass Media

________ are movements of the hands, arms, or head that express meaning.

A. Gesticulations B. Signals C. Expressions D. Gestures

Communication & Mass Media