Which of the following statements regarding general and specific benefits is most likely true?

A) Benefit statements linked to explicit needs are not especially effective for complex sales.
B) A feature statement is general, but any benefit is specific when presented as an advantage.
C) A general benefit is a product feature for which the buyer has not expressed a need.
D) Experienced salespeople focus on bringing attention to a product's general benefits.
E) Highlighting as many general benefits as possible during a presentation tends to lead to a sale.


C

Business

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Stepwise procedures result in regression equations that are optimal, in the sense of producing the largest R2, for a given number of predictors

Indicate whether the statement is true or false

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______ is a set of standard tests for fairness in disciplinary actions that were originally utilized in union grievance arbitrations.

A. Just Cause B. Serious Misconduct C. Coaching D. Gross Negligence

Business

A company's board of directors votes to declare a cash dividend of $1.00 per share on its 12,000 common shares outstanding. The journal entry to record the declaration of the cash dividend is:

A. Debit Common Dividend Payable $12,000; credit Cash $12,000. B. Debit Retained Earnings $12,000; credit Common Dividend Payable $12,000. C. Debit Common Dividend Payable $12,000; credit Retained Earnings $12,000. D. Debit Dividend Expense $12,000; credit Common Dividend Payable $12,000. E. Debit Dividend Expense $12,000; credit Cash $12,000.

Business

Group cohesion can improve performance because:

a. Cohesive teams are more likely to accept the team’s goals. b. Cohesive teams foster intergroup competition. c. Cohesive teams are less likely to comply with group norms. d. Cohesive groups foster competition between members.

Business