According to the 80/20 rule,
A. marketing accounts for 80 percent of the consumer's dollar.
B. about 20 percent of a typical firm's customers are unprofitable to serve.
C. even though a firm might be showing a profit, 80 percent of its business might be coming from only 20 percent of its products or customers.
D. only 20 out of every 100 firms use formal marketing control programs.
E. None of these answers is correct.
Answer: C
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The Invacare Corporation, an Ohio-based manufacturer of wheelchairs and other health care equipment, purchases parts and components worldwide and sells its products in 80 nations. Which effect has Invacare experienced as a result of international trade?
a. The company's Ohio workforce is less stable. b. Design, the purchasing of parts, and final assembly all occur abroad. c. Prices for aluminum, steel, rubber, and other materials have increased. d. The company is better able to withstand decreased sales in the U.S.
A bond is issued at a discount when a bond's stated interest rate is ________.
A) equal to the market interest rate B) more than the effective interest rate C) less than the market interest rate D) more than the market interest rate
Ford's Mustang AV8R campaign strengthened the automaker's position as a supporter of
A) government intervention in the auto industry. B) inexpensive, hybrid vehicles for the working class. C) foreign cars made on American soil. D) the middle-American youth demographic segment. E) mass media advertising campaigns for new product launches.
Decreases in equity that represent costs of providing products or services to customers, used to earn revenues are called:
A. Expenses. B. Equity. C. Dividends. D. Liabilities. E. Common Stock.