Briefly explain how the Internet and social media have changed the nature of the news release
What will be an ideal response?
Answer: Whereas companies once wrote news releases to provide information to reporters, many organizations now create direct-to-consumer news releases in which they communicate directly with customers and other audiences. Social media releases are also more popular, and offer several advantages over traditional news releases.
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Paul has been tasked with creating a new microsite on his engineering company's intranet. The site will house company-approved design procedures and efficiency strategies for all employees. Creating the design microsite is a form of
A. strategy management. B. e-management. C. project management. D. knowledge management. E. morale management.
Ronaldo contributed stock worth $12,000 to the Children's Protective Agency, a qualified charity. He acquired the stock 20 months ago for $7,000. He may deduct $7,000 as a charitable contribution deduction (subject to percentage limitations).
Answer the following statement true (T) or false (F)
Free-response questions are good as first questions on a topic
Indicate whether the statement is true or false
Consumers must engage in a great amount of learning to use a(n) ________ because no similar product has ever been on the market
A) dynamically continuous innovation B) augmented product C) competitive innovation D) continuous innovation E) discontinuous innovation