The USA is a very individualistic culture. Yet, there is much attention to family values, and in advertising families are relatively frequently shown. Explain. (max 400 characters)
What will be an ideal response?
This is due to the value paradox, the difference between the desirable and the desired. What ought and what people actually want for themselves. Going it alone is the desirable of individualistic cultures, but the desired is belonging, having a family. People want what they don’t have, and advertising ties in to such wants.
You might also like to view...
The quality of an organization's internal control will affect both the audit approach and the amount of testing needed for an engagement
a. True b. False Indicate whether the statement is true or false
An award of ________ orders the breaching party to perform the acts promised in a contract
A) reformation B) injunction C) restitution D) specific performance
Social capital has downsides. Which of the following is a downside?
A. Individuals may be more willing to collaborate on joint projects. B. High social capital may breed groupthink. C. Management commitment is easy to obtain. D. Socialization processes are inexpensive.
The __________ cloud infrastructure is operated solely for an organization
What will be an ideal response?