Personal selling is worth more than it costs to firms.
Answer the following statement true (T) or false (F)
True
Firms that continue to use personal selling as part of their integrated marketing communications program recognize the value it adds to their product or service mix. That is, personal selling is worth more than it costs. Personal selling adds value by educating customers and providing advice, saving the customer time, making things easier for customers, and building long-term strategic relationships with customers.
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Using the table approach, the future amount of an annuity due may be calculated by finding the table factor for the future amount of an ordinary annuity of
A) ?n + 1 and then subtract 1. B) ?n + 1 and then add 1. C) ?n - 1 and then add 1. D) ?n - 1 and then subtract 1.
Signal factors in a process are ______.
A. controlled by the designer or operator of the product B. outside the control of the designer or operator of the product C. factors that occur randomly D. also known as noise factors
One reason a dollar today is worth more than a dollar 1 year from today is the time value of money
Indicate whether the statement is true or false
A study of the liberal arts disciplines of history, political science, foreign languages, and geography would be a helpful background for an aspiring global leader.
Answer the following statement true (T) or false (F)