Argumentation follows the peripheral route of the Elaboration Likelihood Model, because when you engage in argumentation, you depend upon a simple cue to get your message across to the audience

Indicate whether the statement is true or false.


F

Communication & Mass Media

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In the Blockbuster hit Remember the Titans, the new coach Herman Boone pleads with his football

players to unite. He says, "Anybody know what this place is? This is Gettysburg. This is where they fought the Battle of Gettysburg. Fifty thousand men died right here on this field, fightin' the same fight that we're still fightin' amongst ourselves today." What figure of speech did Herman Boone use to create a vivid speech? A. Repetition B. Onomatopoeia C. Personification d. Metaphor

Communication & Mass Media

A speech discussing the factors which lead to an economic downturn would use which type of

speech design? A) sequential B) spatial C) causation D) categorical

Communication & Mass Media

In contrast to McLuhan's views on technology, ______ argued that television was the reason that there was a decline in the seriousness of public life by encouraging particular ways of thinking and speaking--undermining democracy.

A. Seth Whiteland
B. Benjamin Siegel
C. Tony Hunt
D. Neil Postman

Communication & Mass Media

If you try to scare your listeners with stories about the harm they are doing to themselves, you are appealing to the emotion of fear.

Answer the following statement true (T) or false (F)

Communication & Mass Media