Bonnie Flat is a real estate agent who specializes in the luxury home market in the Seattle, Washjington, area. Bonnie is highly technical and uses many types of online marketing techniques to increase business. One of most successful online marketing techniques is to place a box along the top of real estate websites and luxury custom furniture websites. What type of marketing technique is Bonnie using?
A. A cookie
B. A banner ad
C. A pop-up ad
D. A click-through ad
B. A banner ad
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The Zakchari Company has six processing departments for refining sugar—Affination, Carbonation, Decolorization, Boiling, Recovery, and Packaging. Conversion costs are added evenly throughout each process, and materials are added at the beginning of each process. Data from August for the Recovery Department are as follows:
In August, 15,000 metric tons were completed and sent to the Packaging Department. The ending Work-in-Process Inventory was 50% complete with respect to conversion costs. Prepare a production cost report for the Recovery Department to show the equivalent units for direct materials and conversion costs. The weighted-average method is used.
Being asked frequently about an attitude increases the link to behavior. This is related to which contingency factor?
A. stability B. social pressure C. correspondence D. accessibility
Marketing research in retailing involves _____
a. secondary data collection and analysis b. the collection and analysis of information relating to specific issues or problems facing a retailer c. marketing information systems development and implementation d. the use of intuition in decision making
In 2005, Brazil sued the U.S. over __________ subsidies, and the WTO ruled in Brazil's favor.
Fill in the blank(s) with the appropriate word(s).