Marketers are interested in consumer subcultures, as products are often used to enact and support subculture participation.
Answer the following statement true (T) or false (F)
True
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John, a sales rep of a pharmaceutical company, begins to fill out the order form as Mathew, a medical practitioner at St. Gregory's Medical Center, answers questions about the stock of medicines in the hospital. Which of the following traditional closing methods is being used by John in this scenario?
A. The standing-room-only close B. The emotional close C. The minor-point close D. The assumptive close E. The benefit-in-reserve close
Increasing sales will most likely occur at which stage of the PLC?
A) introduction B) maturity C) growth D) decline E) product development
Change frightens a professional, and he or she avoids it whenever possible
Indicate whether the statement is true or false
Which of the following is true of the times-interest earned (TIE) ratio of a firm??
A. ?The lower the TIE ratio, the higher the probability that the firm will default on its debt. B. ?The TIE ratio is calculated by dividing net income by interest charges. C. ?The TIE ratio increases if the debt/assets ratio increases and vice versa. D. ?The TIE ratio is always more than 1. E. ?The TIE ratio shows the effects of both operating leverage and financial leverage.