Before launching a new campaign in Sierra Leone, the PR department of an organization kept abreast of the political goings-on in the country. This led to the identification of relevant issues, which the PR team incorporated in the campaign
How did keeping track of the current events in Sierra Leone help the PR team plan the campaign?
a) By understanding the situation
b) By developing the tactic
c) By defining the audience
d) By planning the strategy
a
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Perhaps the most essential characteristic of a small group is
A) social facilitation. B) group culture. C) interdependence. D) norms. E) size.
What are the positive effects of an organized message over a disorganized message?
What will be an ideal response?
_____ cues are used to communicate various types of information back to the speaker without your assuming the role of the speaker
Fill in the blank with correct word
Bagdikian’s hypothesis that absence of competition in the media industry will likely lead to ______ is plausible.
A. more freedom for producers B. homogenous media products C. increased consumption D. more diverse companies