What is the most effective way to persuade an audience, to encourage them to remain convinced over time and resist counterarguments in the future?

a. with psychological proof
b. with logical proof
c. with credibility proof
d. with emotional proof


b

Communication & Mass Media

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Culture often impacts one?s preference for organizing information

Indicate whether the statement is true or false

Communication & Mass Media

What was Kenneth Burke’s motivation for creating the pentad?

What will be an ideal response?

Communication & Mass Media

Many feel the magic bullet that can assure radio’s prominence on the dashboard is the development of attractive:

A. radios B. screens C. apps D. dashboards E. all of these F. none of these

Communication & Mass Media

Adrian is giving a scripted speech in front of a large audience. Midway through the speech, Adrian drops his printed manuscript. He should

A. politely apologize and bow to the audience, pick up his manuscript, and leave the stage. B. ignore the fallen manuscript and improvise the rest of his speech. C. loudly express his anger at messing up, snatch up the manuscript, and leave the stage. D. calmly pick up the manuscript, search for the page he was on, and continue with his speech.

Communication & Mass Media