The following specific purpose statement reflects which type of persuasive question: "To persuade my audience to believe a massive meteorite strike caused the extinction of the dinosaurs."

A. question of policy
B. question of value
C. question of fact
D. question of truth


Answer: C

Communication & Mass Media

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Bettina, the manager of a marketing firm, wants to encourage interaction among her employees regarding various issues within the company

Therefore, she asks the technical department to develop a private network to enable the employees tohave more candid and less guarded conversations among themselves. What is such a network called? a. Intranet b. Speaker's bureau c. Employee newsletter d. Blog

Communication & Mass Media

According to your textbook, the following statement is an example of what type of fallacy?The university has been using the same admissions standards for the past 120 years. If they were good enough 120 years ago, they are good enough today.

A. invalid analogy B. bandwagon C. appeal to tradition D. false example E. slippery slope

Communication & Mass Media

Fred and Susi have tried everything they can think of but nothing is helping to fix their marriage so they decided to get a divorce. This is which stage of ending a romantic relationship?

A) Differentiating B) Circumscribing C) Stagnating D) Avoiding E) Terminating

Communication & Mass Media

Which of the following is a factor to consider in situational audience analysis?

A. group membership B. gender C. attitude toward the topic D. All of these answers are correct. E. Both gender and attitude toward the topic.

Communication & Mass Media