Televisa, a Mexican media company, became the world's most prolific producer of Spanish-language soap operas owing to its expertise in Spanish culture and linguistics. Which of the following strategies did Televisa employ to defend against global giants?
A. The company developed business models that exploit shortcomings in local distribution networks or infrastructure.
B. It utilized keen understanding of local customer needs and preferences to create customized products or services.
C. Televisa took advantage of aspects of the local workforce with which large international companies may be unfamiliar.
D. It used acquisition and rapid-growth strategies to better defend against expansion-minded internationals.
E. The company transferred company expertise to cross-border markets and initiated actions to contend on an international level.
Answer: E
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