Tremaine Hughes is a salesperson for Allied Pets, a company that sells veterinarian supplies. He is working on a needs assessment for East Athens Veterinary Clinic. What information will he need to find out about East Athens?
What will be an ideal response?
A consultative salesperson must know everything there is to know about:
| · | the products that Allied Pets offers |
| · | East Athens as a customer and have an understanding of its specific needs |
| · | the competition East Athens faces |
| · | the industry East Athens operates in |
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