The two underlying dimensions of the Organizational Culture Inventory (OCI) are:
A. values and symbols.
B. task/people and security/satisfaction.
C. artifacts and assumptions.
D. technical/human orientation and short-term versus long-term time.
Answer: B
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A. mirror B. ignore C. dispute D. defend
Expense items that have had more processing than raw materials and become part of a finished product are component parts and materials.
Answer the following statement true (T) or false (F)
________ is an advertising timing pattern that calls for advertising during a certain period, followed by a period with no advertising, followed by a second specific period of advertising activity
A) Pulsing B) Continuity C) Flighting D) Concentration E) Frequency capping
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Indicate whether the statement is true or false