What stage of the persuasive process is concerned with making the effects of persuasion lasting?
a. retention
b. integration
c. agreement
d. resonance
b
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The Romans were excellent at organizing and systematizing the
Greek ideas about rhetoric. Indicate whether the statement is true or false
Claims may be stated as compound sentences in order to make argumentation more
economical Indicate whether the statement is true or false
Janet's introduction contained the following remarks:
"How many of you know someone who has tried to quit smoking, successfully or unsuccessfully? Have any of the smokers in this audience tried to quit? Well, if you have tried to quit and failed, you are among the 20 percent of Americans who have tried to quit multiple times. A few months ago I tried to quit, for the umpteenth time, but this time I made it. I'd like to tell you exactly how I made it." Which of the following statements is accurate about this introduction? a. Janet used too many devices in this introduction; the audience will be confused rather than intrigued. b. Janet should notdiscuss her own experience with quitting smoking because it creates distance between her and the audience. c. Janet has successfully combined introductory devices of questions to the audience, statistical information, and a personal reference. d. Janet has successfully combined introductory devices of startling statements, reference to historical events, and illustrations.
Communication is the process of using verbal and nonverbal messages to generate meaning within and across various contexts, cultures, and channels. According to your textbook, the key phrase in this definition is
a. process. b. verbal and nonverbal messages. c. within and across. d. generate meaning. e. contexts, cultures, and channels.