The ability to carefully observe others, especially in social situations is known as ______.
a. political savvy
b. social context
c. social astuteness
d. social networking
c. social astuteness
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Discuss briefly why customers value brands
What will be an ideal response?
Recently, Mercedes-Benz quietly reduced its warranty coverage by eliminating some free scheduled maintenance because the expense for the firm was too high. At the same time, Hyundai and others have expanded their warranties to build consumer confidence in their cars. They realize that extending the period of warranty coverage demonstrates they are making better cars in a very tangible way. These are examples of firms considering the ________ of product warranty.
A. product differentiation B. persuasiveness C. storage and handling D. costs versus benefits E. message
In U.S. v. Allmendinger, involving an insurance scam run by Allmendinger and others, Allmendinger received a much longer prison sentence than a co-conspiriator, which he appealed. The appeals court held that the sentence:
a. violated the Sentencing Guidelines and would be recalculated b. was justified because Allmendinger did not cooperate in the investigation c. was justified because the loss suffered by victims exceeded $100 million d. violated equal protection of the 14th amendment as the defendants were equally guilty so the sentences should be similar for all e. none of the other choices are correct
While architecture must work with highly abstract concepts, engineering must decide ________
A) how much the system will cost B) how the system will be maintained C) how these concepts can be translated into concrete artifacts D) how users will react to the system