What type of document should answer all pertinent questions about the story, emphasize what an editor thinks is the most important part of the story, and be written as concisely and precisely as possible?

a) News releases
b) Boilerplates
c) Pamphlets
d) Brochures


ANS: a

Communication & Mass Media

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Jameelah became president of her sorority because she loves to be in the public eye. Jameelah also wanted to be the president because she knew she would get to meet a lot of different people and network throughout the university

According to the text, why did Jameelah become a leader? A. for acceptance B. to be "in the know" C. she likes the rewards D. family tradition

Communication & Mass Media

Which of the following feedback would NOT indicate confusion in U.S. audiences?

A) furrowed eyebrows B) head tipped to the side C) head nodding D) wide eyes

Communication & Mass Media

Speakers often rely on presentation software during their practice sessions, because it allows them to rehearse individually selected slides as many times as they want

Indicate whether the statement is true or false

Communication & Mass Media

"Asians are a studious people." Which argumentative fallacy is this?

A) hasty generalizations B) appeal to inertia C) appeal to ignorance D) straw argument

Communication & Mass Media