Training should gear up during the readiness process
Indicate whether the statement is true or false
TRUE
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Calculate the gross rating points of an ad if it has a target market reach of 70 percent and a frequency of 5
A) 14 B) 70 C) 75 D) 250 E) 350
Subsidiary ledgers are used in manual accounting environments. What file is comparable to a subsidiary ledger in a computerized environment?
a. archive file b. reference file c. transaction file d. master file
Which of the following will most likely be issued by a firm when it helps the local community through a monetary donation or a service project?
A) backgrounder B) press release C) editorial D) media alert E) boilerplate
Janine was tired of her winter coat, so she sold it to her friend, Marissa. This is an example of ________ marketing.
A. BBC B. C2C C. B2C D. C2B E. B2B