Consciousness raising is a strategy used to __________.

A. strengthen commitment
B. weaken commitment
C. induce a specific action
D. explain


Answer: A

Communication & Mass Media

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Northern European countries (Sweden, Denmark, the Netherlands, Finland) have a high degree of innovation and a low degree of bureaucracy. These countries are also likely to have a ______.

a. high degree of uncertainty avoidance b. low degree of uncertainty avoidance c. high amount of power distance d. low amount of power distance

Communication & Mass Media

The ethics code of the Public Relations Society of America allows its members to communicate false or misleading information, so long as no one is hurt

a. True b. False

Communication & Mass Media

Which of the following would be a good choice when attempting to use short, familiar terms in a speech?

A) utilize B) eschew C) use D) ascertain

Communication & Mass Media

Captive audiences often are forced to listen to speeches about topics they do not find interesting. As a

result, ________ often occurs. A) selective attention B) selective exposure C) passive resistance D) passive restraint E) natural selection

Communication & Mass Media