Newspapers are effective as an advertising medium because they ________.
A. appeal to multiple senses
B. are a highly credible medium
C. have a very personal message
D. appeal to a younger audience
E. have a long shelf life
Answer: B
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Which of the following is a component of trend-adjusted forecast (TAF)?
a. leading indicators b. seasonal indices c. trend factors d. tracking signals
Tropic Breeze Residences, Inc, owns apartment buildings. Suki leases one of Tropic Breeze's apartments. Suki's transfer of her interest in the lease to Vito for a period shorter than the lease term is A) an assignment
B) a violation of the law. C) a periodic tenancy. D) a sublease.
The leadership style advocating that a leader involve subordinates in most decisions as well as the assignment of tasks is called
A. laissez-faire. B. hands-off. C. existential. D. authoritarian. E. participative.
For a collection message
a. the discussion stage is the first step in getting a customer to pay a bill b. the reminder stage is the last step in getting a customer to pay a bill c. the strong reminder stage is the second step in getting a customer to pay a bill d. both a and b